It had 200 million monthly active users at peak, which is a decent number but still smaller than every other major social network. I don’t think that’s entirely due to monetization. I think one of the factors is that a lot of people still had small data caps at the time it initially launched (2013), which is not really conducive to spontaneously consuming and uploading video from mobile phones.
It had 200 million monthly active users at peak, which is a decent number but still smaller than every other major social network. I don’t think that’s entirely due to monetization. I think one of the factors is that a lot of people still had small data caps at the time it initially launched (2013), which is not really conducive to spontaneously consuming and uploading video from mobile phones.